The former N-Dubz singer and X Factor judge was arrested on suspicion of drink-driving last week and said she hopes to clear her name.
The 27-year-old told friends she enjoyed a “quick drink” at home 20 minutes before crashing her Ferrari into the side of another car just before midnight on Thursday, and is “absolutely convinced” that after a single drink she would not have been breaking the law.
Marcel Knobil, founder of Superbrands, told the Daily Star: “An appearance on a reality show like I’m a Celebrity could rescue her and earn the sympathy of viewers.
“Of course, for music artists the best way to rebuild a brand is to have a huge hit record.
“But perhaps for Tulisa we need to see the modern Taming of the Shrew. She has shown how she can fight for her own justice, so perhaps she should channel her feistiness into fighting for good causes instead.”